COPYWRITING FOR SEARCH ENGINE OPTIMISATION

Boost your Search Engine Ranking

With good copy, your small business website will be seen by more of the people who are searching for just your product or service in your area. Modern search engines are well-designed to sort out the most relevant pages to the search queries entered by your prospective clients, but, if your copy does not reflect their queries, you will not be noticed.
The more information you provide to the copywriter, the more chance that the content of your website will satisfy search queries by qualified potential customers.

Guarantees of first-page ranking in search engines

This is a common enough offer, and is always somewhat less than honest. The only thing that can guarantee you number one placement, even first page placement, is to pay the search engine company to put your website there. That is called paid placement, and you can see such website links at the top of most search pages.

If you have the money to pay to be at the top of first page in the search results, then you don't need to worry about copywriting....or do you? If your site is poorly written and lacks necessary information and call to action, then people will not take any notice of it and your money will be wasted. This is quite a common problem, there are many very poorly-designed and written small business websites out there.

A big advantage for those with money to spend and in a hurry is that paid placement is quick, whereas organic placement ( the type where your website earns it's ranking ) takes time, sometimes quite a few months. Copy optimisation of existing small business websites should improve their positions more quickly because they will have already been noticed by the search engines, even if they do not rank highly.

Do-It-Yourself website content editing

Have you noticed something like this on a site selling website making services?

  “The Web page editor works much like Microsoft Word. It is easy to use, so you won't have to pay a designer for site edits.”

Well, if you had the necessary skills to write your own content and code it correctly for a good Google ranking, then you wouldn't be looking for someone else to build a website for you.  The front page of Google search results is very hard won territory, and there are few rewards for those who don't make it.
Really, writing page content is something best left to the professional. As with a lot of trades skills, you could learn how to do a passable job at say, painting your house, but then maybe you don't have the years to put into learning how to write good website copy.
Leave it to the professionals! Your return on investment ( R. O. I ) from professional copywriting  will be better than if you do it all yourself, and you can put your efforts into running the business you know best.

You need to provide good content for your website describing in detail your product or service. Good search engine optimization depends on how the editor arranges your content in the pages of your website.

I can re-write and add content to existing websites, provided you give me enough information to work with, and you need to look over my work to make sure it accurately represents you and your business.